Lead With Purpose, Or Lose Your Customers


Leaders who know their WHY ignite teams that wow customers. Learn how purpose-led coaching turns everyday service into stories clients love. Watch the breakdown in our new video. #PurposeDrivenCX

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Your Business Plan Means Nothing Without This

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Most business plans flop because they start with spreadsheets, not purpose. Learn the WHY-first formula that turns a dusty doc into a living roadmap. Forget endless spreadsheets. This video shows how starting your business plan with a crystal-clear WHY turns projections into purpose, aligns teams, and magnetizes customers. Purpose fuels culture, strategy, and growth—make it your first line, not an afterthought. Follow 4 Leaf Performance on LinkedIn, Facebook, Instagram, and YouTube for weekly coaching tips: Facebook: https://www.facebook.com/4leafperformance Instagram: https://www.instagram.com/4leafperformance Twitter: https://twitter.com/4LPerformance Bluesky: https://bsky.app/profile/4leafperformance.bsky.social Threads: https://www.threads.net/@4leafperformance LinkedIn: https://www.linkedin.com/company/4leafperformance/ Blog: https://4leafperformance.com/how-to-write-a-small-business-plan/ Drop your WHY in the comments, subscribe, then grab our free weekly newsletter for exclusiv...
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Beyond Words: Connecting Emotion and Purpose in Business #shorts

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In this compelling segment, Des Ryan emphasizes the emotional aspect of one's 'why' – the driving force behind our actions, which often exists beyond the realm of words. He explains the challenge many face in articulating their core motivations due to this emotional depth. Andrew Lamb echoes this sentiment, sharing personal reflections on the struggles of expressing desires and directions without the right language. This conversation highlights the critical role of understanding and articulating one's 'why', not just for personal clarity but also for effectively communicating with others in the professional sphere. Watch the full video here: https://www.youtube.com/watch?v=E3LRGJy1GAk Read our blog post on this video here: https://www.4leafperformance.com/business-coaching-insights-the-power-of-why-in-leadership-and-communication/
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How AI in Business is Used to Drive Innovation and Efficiency

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Join us on an exhilarating journey to the forefront of business innovation with our session on the transformative power of Artificial Intelligence (AI). We'll take you through how AI tools like ChatGPT, Descript, and Quillbot reshape industries by enhancing rather than replacing the human touch. You'll explore how ChatGPT automates customer interactions, Descript converts video content to text, and Quillbot refines communication, all while emphasizing the importance of using AI responsibly. This session is not just an introduction to AI tools, but a guide to integrating them into your business practices ethically and effectively. You'll discover strategies for augmenting human capabilities, maintaining essential oversight, and personalizing customer interactions to deepen connections. For more insights and to explore our philosophy on leveraging AI in business visit us below: Blog Post: https://www.4leafperformance.com/how-ai-in-business-is-used-to-drive-innovation-and-ef...
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